In this paper selected issues concerning gender prejudices characterizing the mainstream approaches to educational administration are concisely presented and founding aspects of alternative theories concerning the role of gender and sexual identities in this field are outlined. These theories attempt to correlate gender issues to social relations of power in a world wherein various social roles and their associated functions – roles and functions of teachers, education managers, school administrators, parents and students – are reproduced from a generation to the next already gendered. Imprinted by features determining the usual, the permissible, the “normal” for man and women. Besides, it is argued for a methodological approach, which is based on institutional ethnography as being most suitable for the research of gender issues in educational administration.Adidas Crazy BYW